No matter the tone a customer has with you on Twitter, be tactful first. Tact is what keeps a Twitter conversation at a whisper; nastiness is what makes a Twitter conversation go viral.
Remember, you as the business have more to lose than the customer does. That’s why you eat crow and collect the dough. Continue reading
So I must tell you, gentle reader, I failed in my efforts to finish 10 books in 30 days. I did manage to read the following. You can read my mini-reviews here and here. Made to Stick by Chip Heath & Dan Heath Traffic: Why We Drive the Way We Do (and What It Says … Continue reading
A conversation at work: “Someone should make a popcorn cookie,” I announced. Silence. “Hunh. I’m not sure if that sounds good. I can’t tell if I like it or if I’m offended.” said Ashley, our intern. “It would be awesome. Think about it, people love cornbread, even more when it’s all sweet. Why not a … Continue reading